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Blog Posts

Featured image for “3 Writing Rules You Can Now Ignore Forever”
December 15, 2020

3 Writing Rules You Can Now Ignore Forever

Would you rather be a grammar expert or an effective communicator? To be a content writer who can attract, engage, and convert prospects, you’ll have to choose. Because, sometimes, grammar
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Featured image for “The Minimum Viable Content Marketing Strategy”
December 15, 2020

The Minimum Viable Content Marketing Strategy

For the past three 3 years, the most successful B2B content marketers have been more likely than the least successful ones to have a documented content marketing strategy. Clearly, you’re
Read More
Featured image for “How to Use the Only 5 Copywriting Formulas You Need to Write a Killer Introduction”
December 14, 2020

How to Use the Only 5 Copywriting Formulas You Need to Write a Killer Introduction

If you want your prospects to turn into customers, first you need them to listen to you. But just one droning sentence in your blog post introduction. And you lose
Read More
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SEO Consulting Case Studies

Featured image for “Case Study: Headless CMS Technical SEO Audit”
March 13, 2023

Case Study: Headless CMS Technical SEO Audit

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Featured image for “How a B2B SaaS Co. Doubled Blog Traffic with a New SEO Content Strategy”
February 17, 2023

How a B2B SaaS Co. Doubled Blog Traffic with a New SEO Content Strategy

Read More

Blog Posts

Featured image for “3 Writing Rules You Can Now Ignore Forever”
December 15, 2020

3 Writing Rules You Can Now Ignore Forever

Would you rather be a grammar expert or an effective communicator? To be a content writer who can attract, engage, and convert prospects, you’ll have to choose. Because, sometimes, grammar
Read More
Featured image for “The Minimum Viable Content Marketing Strategy”
December 15, 2020

The Minimum Viable Content Marketing Strategy

For the past three 3 years, the most successful B2B content marketers have been more likely than the least successful ones to have a documented content marketing strategy. Clearly, you’re
Read More
Featured image for “How to Use the Only 5 Copywriting Formulas You Need to Write a Killer Introduction”
December 14, 2020

How to Use the Only 5 Copywriting Formulas You Need to Write a Killer Introduction

If you want your prospects to turn into customers, first you need them to listen to you. But just one droning sentence in your blog post introduction. And you lose
Read More
More Posts

SEO Consulting Case Studies

Featured image for “Case Study: Headless CMS Technical SEO Audit”
March 13, 2023

Case Study: Headless CMS Technical SEO Audit

Read More
Featured image for “How a B2B SaaS Co. Doubled Blog Traffic with a New SEO Content Strategy”
February 17, 2023

How a B2B SaaS Co. Doubled Blog Traffic with a New SEO Content Strategy

Read More

Recent Posts

  • 3 Writing Rules You Can Now Ignore Forever
  • The Minimum Viable Content Marketing Strategy
  • How to Use the Only 5 Copywriting Formulas You Need to Write a Killer Introduction
  • Updating Website Content: The Painfully Simple Business Case
CM Business Writing
Content Writing and SEO for Finance and Tech

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