6 adaptable content ideas that have gone viral and driven brand awareness for a wide variety of businesses.
A Novel Method for Nailing Brand Voice Even Without Clear Direction
Even when you do it well, judging whether you’ve captured brand voice never feels conclusive.
The Copywriting Technique Every Writer Should Learn
Discover how to leverage the conventions of conversation to hold your reader’s attention.
5 Content Writing Tips that Will Make English Teachers Cry
Effective communication is your ultimate goal. Sometimes grammar and style will bring you closer to that goal and sometimes they won’t.
6 Ways to Write Content that Targets a Buyer Persona
If you’re like most content writers, you’ve probably been told about (or read about) buyer personas. It’s one of those terms that’s been used so many times it has started …
Hire like Netflix: Finding Freelance Content Writers on Craig’s List
If I told you that you could post a freelance content writer job ad for free, in every city in the United States, in less than 30 minutes, would you …
A Quick SEO Audit for Blog Content
For this blog content SEO audit, though, you only need to pay attention to three things in regards to links. Anchor Text rel=”nofollow” target=”_blank” It’s considered best practice to apply …
7 Videos on ‘Boring’ Niches that Reached Huge Audiences (And How)
How are you supposed to reach anyone when you’re creating content for an auto parts dealer? An HVAC contractor? Or a media blasting service? (And what the heck is a …
Content Writer’s Guide to Formatting Blogs with Inline CSS
Copying a blog post from a separate word processor only to see your CMS wreak havoc on your formatting is beyond frustrating. Worse still, when you’re writing a post and …
5 Ways SEO for HVAC Contractors Affordably Boosts Word of Mouth
When it comes to running a business, there are two things you must have dialed in. First is the business itself—I’ll assume you’ve got that covered. Second is finding the …
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