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3 Writing Rules You Can Now Ignore Forever

In Content Creation, Content Writing Tips by Chris MeyerDecember 15, 2020

Would you rather be a grammar expert or an effective communicator? To be a content writer who can attract, engage, and convert prospects, you’ll have to choose. Because, sometimes, grammar …

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How to Get Your Case Study Readers Past the Introduction

In Content Creation, Content Writing Tips by Chris MeyerJanuary 10, 2019

The contrast lead is not the only way to write a customer story introduction. But I challenge you to find one that’s as effective and easy to learn.

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Keep Readers Hooked with this Conversational Copywriting Formula

In Content Creation, Content Writing Tips by Chris MeyerDecember 16, 2018

You can use this natural convention of conversation along with an internal cliffhanger as a copywriting formula to keep readers hanging on your every word.

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